Channel Revenue Calculator
Estimate what your TV channel could earn from ad revenue. Based on actual industry CPM ranges, not marketing estimates.
Your channel
Total hours watched across all viewers in a month
Cost per thousand ad impressions. US channels: $8-$20 typical. News/sports: up to $40.
% of ad breaks filled with paying ads. New channels: 20-40%. Established: 60-80%.
30-second ad spots per commercial break. Typical: 2-4.
Monthly gross (before platform share)
$825
gross / month
Your share (modeled at the 70% Growth tier)
$578
/ month
Annual estimate
$6.9K
About these numbers
CPM (cost per thousand impressions) ranges from $3-$40 depending on audience geography (US audiences are worth the most), content category (news and sports command premiums), and time of day. The calculator uses mid-range estimates; your actual CPM will vary.
Fill rate is the percentage of your ad break inventory that gets filled with paying ads. New channels typically achieve 20-40% fill. Established channels with US audiences reach 60-80%.
Revenue share on most FAST platforms ranges from 50/50 to 70/30 between the operator and platform. On Vidiyo you keep 60% to 90% of your channel's ad revenue depending on your creator tier (Starter 60%, Growth 70%, Pro 80%, Partner 90%). The calculator models the Growth tier at 70%. Full terms in the Creator Agreement.
These are estimates. Actual revenue depends on ad market conditions, viewership demographics, content category, and platform relationships.